In the April 2024 issue of “Forbes Women”, Sylwia Mokrysz says how she would invest PLN 10,000, PLN 50,000 and PLN 100,000

PLN 10,000

I would invest in deepening my and my children’s knowledge of ecology, especially our impact on the environment. I believe that the present time is a landmark. Radical climate changes are taking place before our very eyes. It is very likely that they will force us to fundamentally reorganise our lives.

We should realise that the environment, the economy and our lives are inextricably linked. For years, Mokate’s motto has been “think globally, act locally”. This principle also applies to ecology and the environment – locally and globally. Being aware that what we do and create leaves a carbon footprint is very important.

The value of investing in this knowledge cannot be overestimated.

PLN 50,000

I have already invested such a sum in setting up the Coffee & Tea Market Research Institute in Ustron and London, and if I had to do it again, I would. This association is the culmination of my passion for coffee and tea. In addition to analysing the coffee and tea market, the Institute popularises knowledge about these fascinating beverages. It brings together the research, scientific and business communities, including universities and people starting out in business.

In addition, it is involved in, among other things, the development of new products (which is by no means easy in the case of coffee and tea), training and facilitating self-education, the organisation of conferences, meetings with other enthusiasts and professionals, etc.

The culmination of the work of the Coffee & Tea Market Research Institute is the publication of the “Coffee & Tea Marketing Journal”, a scientific journal that helps to attract even more people to our activities.

PLN 100,000

This is just the right amount for a fund aimed at young researchers who want to deepen their knowledge of the food industry and also have interesting ideas – for new products, ways of serving, promotions, ecology, reducing production costs, automation, etc.

I have always been interested in innovation as a way of doing business. However, I am aware that not every attempt is successful, that experiments and risky steps are not good for the stable development of the company and new products.

Take note! We really need to be intrigued by potential grant recipients. It won’t be easy because at Mokate we have invented a home vending machine for coffee, tea, soups, drinks and other liquid foods. All at the touch of a button. Also interesting is tea with… alcohol in microcapsules. We already have that in our portfolio.

Maybe now it is time for more ideas?